The Opportunities in an industrial goods markets: a Study on end users of powder coatings

Simple item page
buir.advisorGer, Güliz
dc.contributor.authorLimoncuoğlu, N. Sanal
dc.date.accessioned2016-01-08T20:18:51Z
dc.date.available2016-01-08T20:18:51Z
dc.date.issued1994
dc.descriptionAnkara : The Department of Management and the Graduate School of Business Administration of Bilkent Univ., 1994.en_US
dc.descriptionThesis(Master's) -- Bilkent University, 1994.en_US
dc.descriptionIncludes bibliographical references leaves 73-74.en_US
dc.description.abstractThe aim of this study is the determination of the potential in powder coatings and the opportunities in the market. A second subject that takes part in this study is preparing the production and marketing plans fo r a new entrant due to the analysis of findings. In order to gather the needed data, interviews w ith powder paint application machine and system sellers, raw material suppliers, production machines sellers and current producers were made. Besides, a market survey was made on the users of powder paints to decide about their needs and problems. Findings illustrate that powder coatings have a growing and promising market in Turkey. Problems resulting from the current producers pricing and marketing policies creates an opportunity fo r a financially strong company to enter the market. Taking these findings into account, recommendations were made fo r a new entrant that is medium sized.en_US
dc.description.provenanceMade available in DSpace on 2016-01-08T20:18:51Z (GMT). No. of bitstreams: 1 1.pdf: 78510 bytes, checksum: d85492f20c2362aa2bcf4aad49380397 (MD5)en
dc.description.statementofresponsibilityLimoncuoğlu, N Sanalen_US
dc.format.extent111 leavesen_US
dc.identifier.urihttp://hdl.handle.net/11693/18388
dc.language.isoEnglishen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subject.lccHD9999.C6463 T87 1994en_US
dc.subject.lcshProtective coatings industry--Turkey.en_US
dc.subject.lcshMarket surveys--Turkey.en_US
dc.titleThe Opportunities in an industrial goods markets: a Study on end users of powder coatingsen_US
dc.typeThesisen_US
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorBilkent University
thesis.degree.levelMaster's
thesis.degree.nameMBA (Master of Business Administration)

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
0008230.pdf
Size:
2.99 MB
Format:
Adobe Portable Document Format
Description:
Full printable version
Download

Collections

Graduate School of Economics and Social Sciences