Effects of hue, saturation, and brightness on attention and preference

buir.advisorYener, Cengiz
dc.contributor.authorCamgöz, Nilgün
dc.date.accessioned2016-07-01T10:55:09Z
dc.date.available2016-07-01T10:55:09Z
dc.date.issued2000
dc.departmentDepartment of Interior Architecture and Environmental Designen_US
dc.descriptionCataloged from PDF version of article.en_US
dc.description.abstractIn order to investigate preference and attention responses for foregroundbackground color relationships, 123 university undergraduates in Ankara, Turkey, viewed 8 background colors on which color squares of differing hues, saturations, and brightnesses were presented. Subjects were asked to show the color square attracting the most attention, and the one they preferred on the presented background color. Findings on attention showed that on any background, colors of maximum saturation and brightness attract the most attention (67%). Yellowgreen, green, cyan range (45%) attracts attention, followed by red, magenta range (30%). Findings on preference showed that colors having maximum saturation and brightness are most preferred (25%). Blue is the most preferred hue regardless of the background (25%). Foreground-background color relationships in terms of attention and preference are also included in the findings of the study.en_US
dc.description.degreePh.D.en_US
dc.description.provenanceMade available in DSpace on 2016-07-01T10:55:09Z (GMT). No. of bitstreams: 1 0001471.pdf: 5989376 bytes, checksum: 530bdbc6aebb422883fa87960c49ddd3 (MD5) Previous issue date: 2000en
dc.description.statementofresponsibilityCamgöz, Nilgünen_US
dc.format.extentxii, 246 leavesen_US
dc.identifier.itemidBILKUTUPB053285
dc.identifier.urihttp://hdl.handle.net/11693/29179
dc.language.isoEnglishen_US
dc.publisherBilkent Universityen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectColoren_US
dc.subjectColor Combinationsen_US
dc.subjectColor and Attentionen_US
dc.subjectColor Preferenceen_US
dc.subject.lccND1495.P8 C36 2000en_US
dc.subject.lcshColor in art.en_US
dc.titleEffects of hue, saturation, and brightness on attention and preferenceen_US
dc.typeThesisen_US

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