Browsing by Subject "Institutional theory"

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    Corporate social responsibility and CSR fit as predictors of corporate reputation: a global perspective
    (Elsevier Ltd, 2016) Aksak, E. O.; Ferguson, M. A.; Duman, S. A.
    This paper reviews the literature for articles that include both the terms corporate social responsibility and reputation in the title and/or abstract. The results of the conceptual analysis reveal that most studies on CSR and reputation focus on practical implications without contributing to the theoretical framework. The authors propose applying institutional theory to enhance the understanding of the relationship between CSR and reputation and to foster public relations theory development. © 2015 Elsevier Inc.
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    The CSR agenda of a family holding in oil extraction and mining: an analysis of Turkey’s Pet Holding
    (Gazi Üniversitesi İletişim Fakültesi, 2017) Atakan-Duman, Ş.; Özdora-Akşak, Emel
    This case study focuses on the identity construction process and corporate social responsibility (CSR) efforts of Pet Holding, a Turkish family holding company working in petroleum and gas exploration and extraction as well as in mining, tourism and construction. This study aims to understand how companies determine context and content of their CSR initiatives, the role of CSR in organizational identity construction through qualitative semistructured interviews with the firm’s managers and a quantitative analysis of secondary data. The findings revealed that CSR contributes deeply to organizational identity construction and tends to be influenced by the founder’s personal history and values. The founder’s personality and priorities were found to be critical for any organization’s identity construction, but especially important for family holdings.
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    The role of corporate social responsibility in online identity construction: an analysis of Turkey's banking sector
    (Elsevier Ltd, 2014) Atakan-Duman, S.; Ozdora-Aksak, E.
    This study focuses on Turkey's banking sector and investigates the role of public relations and corporate social responsibility practices in constructing organizational identities through a thematic content analysis of banks' corporate websites. Based on social identity theory, the research reveals that regardless of its core business function, an organization must communicate non-economic social concerns to construct a public identity and gain legitimacy. © 2014 Elsevier Inc.