Mixed signals: the effect of conflicting reward and goal-driven biases on selective attention

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buir.contributor.authorMunneke, Jaap
dc.citation.epage1310en_US
dc.citation.issueNumber5en_US
dc.citation.spage1297en_US
dc.citation.volumeNumber79en_US
dc.contributor.authorPreciado, D.en_US
dc.contributor.authorMunneke, Jaapen_US
dc.contributor.authorTheeuwes, J.en_US
dc.date.accessioned2018-04-12T10:59:43Z
dc.date.available2018-04-12T10:59:43Z
dc.date.issued2017en_US
dc.departmentDepartment of Psychologyen_US
dc.departmentAysel Sabuncu Brain Research Center (BAM)en_US
dc.departmentInterdisciplinary Program in Neuroscience (NEUROSCIENCE)en_US
dc.description.abstractAttentional selection depends on the interaction between exogenous (stimulus-driven), endogenous (goal-driven), and selection history (experience-driven) factors. While endogenous and exogenous biases have been widely investigated, less is known about their interplay with value-driven attention. The present study investigated the interaction between reward-history and goal-driven biases on perceptual sensitivity (d’) and response time (RT) in a modified cueing paradigm presenting two coloured cues, followed by sinusoidal gratings. Participants responded to the orientation of one of these gratings. In Experiment 1, one cue signalled reward availability but was otherwise task irrelevant. In Experiment 2, the same cue signalled reward, and indicated the target’s most likely location at the opposite side of the display. This design introduced a conflict between reward-driven biases attracting attention and goal-driven biases directing it away. Attentional effects were examined comparing trials in which cue and target appeared at the same versus opposite locations. Two interstimulus interval (ISI) levels were used to probe the time course of attentional effects. Experiment 1 showed performance benefits at the location of the reward-signalling cue and costs at the opposite for both ISIs, indicating value-driven capture. Experiment 2 showed performance benefits only for the long ISI when the target was at the opposite to the reward-associated cue. At the short ISI, only performance costs were observed. These results reveal the time course of these biases, indicating that reward-driven effects influence attention early but can be overcome later by goal-driven control. This suggests that reward-driven biases are integrated as attentional priorities, just as exogenous and endogenous factors. © 2017, The Author(s).en_US
dc.identifier.doi10.3758/s13414-017-1322-9en_US
dc.identifier.issn1943-3921
dc.identifier.urihttp://hdl.handle.net/11693/37001
dc.language.isoEnglishen_US
dc.publisherSpringer New York LLCen_US
dc.relation.isversionofhttp://dx.doi.org/10.3758/s13414-017-1322-9en_US
dc.source.titleAttention, Perception, and Psychophysicsen_US
dc.subjectAttentional biasen_US
dc.subjectConflicten_US
dc.subjectGoalen_US
dc.subjectIntegrationen_US
dc.subjectRewarden_US
dc.subjectSelective attentionen_US
dc.titleMixed signals: the effect of conflicting reward and goal-driven biases on selective attentionen_US
dc.typeArticleen_US

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Department of Psychology
Aysel Sabuncu Brain Research Center (BAM)