Mustafa Taviloğlu

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dc.contributor.authorErtekin, Doğa
dc.contributor.authorErdoğan, Ekin
dc.contributor.authorAksakal, Furkan Mert
dc.contributor.authorDalgıç, Özgür
dc.date.accessioned2022-03-31T08:08:51Z
dc.date.available2022-03-31T08:08:51Z
dc.date.issued2021
dc.descriptionAnkara: İhsan Doğramacı Bilkent Üniversitesi İktisadi, İdari ve Sosyal Bilimler Fakültesi, Tarih Bölümü, 2021.en_US
dc.descriptionThis work is a student project of the Department of History, Faculty of Economics, Administrative and Social Sciences, İhsan Doğramacı Bilkent University.en_US
dc.descriptionThe History of Turkey course (HIST200) is a requirement for all Bilkent undergraduates. It is designed to encourage students to work in groups on projects concerning any topic of their choice that relates to the history of Turkey. It is designed as an interactive course with an emphasis on research and the objective of investigating events, chronologically short historical periods, as well as historic representations. Students from all departments prepare and present final projects for examination by a committee, with 10 projects chosen to receive awards.en_US
dc.descriptionIncludes bibliographical references (pages 15-16).en_US
dc.description.abstractMustafa Taviloğlu'nun 1964 yılında Mudo'yu kurmasıyla başlayan bu etki yerli perakende sektörünün hem o dönem içinde hem günümüzde önemli bir gelişim timsali olmuştur. 1960'lı yıllarda Türkiye'de olmayan, parça kumaş boyama ve baskı tişört gibi birçok ürün ve teknik ilk defa Mudo'da satışa sunulmuştur. Yeni reklamcılık kampanyaları ve marka iş birlikleri denenmiş ve bu durum markayı artan bir ivmeyle başarıya götürmüştür ki hâlâ günümüzde varlığını ülkenin birçok yerinde hatta Dubai'de bile devam ettirmektedir. Mustafa Taviloğlu'nun vizyonu, o vizyonun gelişmesine sebep olan etkenler, girişimcilik adımları ve estetik algısı Mudo'yu başarıya götüren başlıca etkenlerdir.en_US
dc.description.abstractFrom its founding by Mustafa Taviloğlu in 1964 to today, Mudo has been the symbol of progress for local retail in Turkey. They used techniques that were not used before, sold garment- washed jeans and printed t-shirts, which were hard to come by in Turkey in the 1960!s. Using new advertisement campaigns and brand collaborations, Mudo accelerated to success which still continues to this day with new stores opening up in Dubai. Mustafa Taviloğlu!s vision, the factors for the development of that vision, steps taken in entrepreneurship and his perception for aesthetic have been key factors in Mudo!s success.en_US
dc.description.provenanceSubmitted by Nihal Sever (sever@bilkent.edu.tr) on 2022-03-31T08:08:51Z No. of bitstreams: 1 SPB3897.pdf: 304495 bytes, checksum: 7fdb78a5526c177b2709e0c492249c47 (MD5)en
dc.description.provenanceMade available in DSpace on 2022-03-31T08:08:51Z (GMT). No. of bitstreams: 1 SPB3897.pdf: 304495 bytes, checksum: 7fdb78a5526c177b2709e0c492249c47 (MD5) Previous issue date: 2021en
dc.description.statementofresponsibilityby Fermude Gülsevinç.en_US
dc.format.extent16 pagesen_US
dc.identifier.itemidSPB3897
dc.identifier.urihttp://hdl.handle.net/11693/78034
dc.language.isoTurkish
dc.publisherBilkent Universityen_US
dc.relation.ispartofseriesFermude Gülsevinç, HIST 200-14 (2021-2022 Fall);6
dc.rightsCreative Commons Attribution-NonCommercial-ShareAlikeen_US
dc.rights.urihttp://creativecommons.org/licenses/by-nc-sa/4.0/en_US
dc.subjectMudoen_US
dc.subjectMustafa Taviloğluen_US
dc.subjectPerakende sektörüen_US
dc.subjectModaen_US
dc.subjectİş dünyasıen_US
dc.subjectGirişimciliken_US
dc.subjectRetail sectoren_US
dc.subjectFashionen_US
dc.subjectBusiness worlden_US
dc.subjectEntrepreneurshipen_US
dc.titleMustafa Taviloğluen_US
dc.typeStudent Projecten_US

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