Browsing by Subject "Postmodernism."
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Item Open Access The 'converge' vs, 'fragmentation' dilemma in metaphoric analysis of organizations(Bilkent University, 1996) Keskin, Ayşe MüjdeEight different organizational studies were performed on ANFA, Ankara Fair Limited Company through the lenses of Morgan’s( 1986) metaphors in 1993 before the municipality elections that changed the political party in charge of the municipality. These eight organizational studies were done through eight different metaphors which were introduced in Gareth Morgan’s book, “Images of Organizations”. These were Organizations As ‘Machines’, ‘Organisms’, ‘Brain’, ‘Culture’, ‘Political Systems’, ‘Psychic Prisons’, ‘Flux & Transformation’ and ‘Instruments of Domination’. The metaphoric organizational analysis are considered part of the postmodern approach. According to this approach, the organizational analysis should be able to find the ‘instabilities’ of the ‘formal’ reality of the organization to uncover the ‘difference’ -- multi-dimensions of the organizational reality . The eight metaphoric studies were designed as an experiment. The purpose of this study to test this postmodern proposition of a multifaceted representational reality.Item Open Access A pictorial representation within a postmodern manner(Bilkent University, 1992) Avşar, VahapThe thesis aims to analyze the postmodern debate which has been subject of intense debate in the western societies in particular. The thesis discusses the postmodern discourse, and constitutes a body of theoretical work for this writer's approach to art. Geographically, the postmodern discourse exposes an immense variety and has been investigated from the viewpoint of major theoreticians and of theoreticians from the so-called peripheries. Recent postmodern art has been central to this thesis. Following the examination of such works, the works of art of this writer are discussed in terms of speculations on what constitutes them and in what kind of discursive practise they establish themselves.Item Open Access Postmodernism as an interior space design approach(Bilkent University, 1993) Güven, Yılmaz BurakThis thesis discusses the postmodern condition in postindustrialist societies and its impact on architecture and interior design. The sociological and philosophical conditions that prepare and form the postmodern, postindustrial culture are discussed. The reflections of these conditions both to Western architecture and to interior designs are observed with case studies. The impact of postmodernism in Turkey - which is not a postindustrial society, as a matter of fact -as a style in architecture and interior design is examined and case studies are done to supplement this phenomenon. The relevance of postmodernism for Turkey and its prospective contribution to substantiate our original interior design practice and theory is discussed.Item Open Access A vanguard of postmodern condition: verbal and visual rhetoric in contemporary advertising(Bilkent University, 1995) Şenova, BaşakThe purpose of this study is to investigate the intersections of rhetoric in advertisements with the postmodern condition and to determine if postmodern condition reflects itself in advertisements. In this context^ semiological framework is taken as an approach to analyze the aspects concerning postmodern issues in advertising discourse. Finally^ it draws attention to consequences of postmodern advertising in respect of contemporary cultural condition.