Browsing by Subject "Decolonization"

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Open Access
Decolonizing marketing
(Routledge, 2021-11-10) Eckhardt, G. M.; Belk, R.; Bradford, T. W.; Dobscha, S.; Ger, Güliz
In January 2021, the ETHOS Research Center at Bayes Business School, along with the CRIS Research Center at Royal Holloway University of London, hosted an event entitled Decolonizing the Business School. Over 500 attendees participated, from all business disciplines, testifying to the strong levels of interest in this topic. Marketing was particularly active, with over 100 participants. In this article, I (Giana Eckhardt, one of the organizers of the event) speak with the marketing break out room facilitators – Russ Belk, Tonya Bradford, Susan Dobscha, Güliz Ger and Rohit Varman – in a wide-ranging conversation about what decolonization means to the field of marketing, and what marketing academics can do if they would like to explore these ideas further. First, we offer a brief introduction to decolonization. Also, a list of resources for the interested reader is presented as well as ideas for further exploration in this nascent domain at the end.
Open Access
The war of writing: French literary politics and the decolonization of Algeria
(Sage Publications Ltd., 2013) Just, D.
This article examines perceptions of the Algerian war among French intellectuals and in mainstream French culture. Against the background of France's social and political situation in the 1950s - declining international prominence, the loss of its colonies, rapid industrial modernization, and increasing moves toward individualism - the essay discusses the reactions of left-leaning writers and critics to the war and the way it was represented in popular culture after the escalating violence prompted more sharply defined political positions. Focusing on the issue of two types of engagements - political and literary - the author suggests that the redefined notion of commitment, as formulated by Albert Camus and Maurice Blanchot in response to Jean-Paul Sartre's emphasis on unconditional action, offered a conception of political, social and cultural transformation designed to undo the violence inherent in Sartre's promotion of self-assured values and insular ideas. © The Author(s) 2013.