Corporate identity design: a case study and analysis of the visual identity of Yapı Kredi AŞ
Date
1993
Authors
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Advisor
Becer, Emre
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Publisher
Bilkent University
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Language
English
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Abstract
The aim of this study is, within a crical look, to determine deficient aspects and to construct a positive suggestive approach to Yapı Kredi A.Ş’s visual identity with corporate design criteria and views of professionals in the held.