Effect of color on memory through signage systems in train stations

buir.advisorOlguntürk, Nilgün
dc.contributor.authorDoğan, Ezgi Memnune
dc.date.accessioned2020-10-12T11:48:25Z
dc.date.available2020-10-12T11:48:25Z
dc.date.copyright2020-09
dc.date.issued2020-09
dc.date.submitted2020-10-05
dc.departmentDepartment of Interior Architecture and Environmental Designen_US
dc.descriptionCataloged from PDF version of article.en_US
dc.descriptionThesis (M.S.): Bilkent University, Department of Interior Architecture and Environmental Design, İhsan Doğramacı Bilkent University, 2020.en_US
dc.descriptionIncludes bibliographical references (leaves 106-131).en_US
dc.description.abstractIn complex buildings, it is important to remember the color of information while finding the way with correct identifications. The purpose of the study is to understand the relationship between misleading information and color with the wayfinding process in train stations to compare different colors in terms of recognition. Recognition of color is tested according to false memory studies with misinformation paradigm. The experiment was conducted with six different colors; orange, magenta, turquoise, purple, white, and black. The participants were a total of ninety people of various ages and professions. The study was conducted in two phases. Firstly, they answered questions about the viewing conditions of their devices (smartphones, pad, laptop, and desktop). Secondly, they watched the first and the second videos that consisted of different sign colors in a virtual train station and answered questions that included images of the signage. It was found that there was no difference between different colors on remembering the sign color, misleading information, color scheme, location of the signage, color order, and color pairing. The colors included in the study were remembered in all considerations. The findings of the experiment can guide architects, interior architects and graphic designers who may be interested in sign design.en_US
dc.description.degreeM.F.A.en_US
dc.description.statementofresponsibilityby Ezgi Memnune Doğanen_US
dc.format.extentxiii, 183 leaves : illustrations, charts ; 30 cm.en_US
dc.identifier.itemidB156705
dc.identifier.urihttp://hdl.handle.net/11693/54201
dc.language.isoEnglishen_US
dc.publisherBilkent Universityen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectColoren_US
dc.subjectMemoryen_US
dc.subjectSignageen_US
dc.subjectTrain stationsen_US
dc.subjectVirtual environmenten_US
dc.titleEffect of color on memory through signage systems in train stationsen_US
dc.title.alternativeTren istasyonlarındaki işaretleme sistemleri üzerinden rengin hafiza üzerine etkisien_US
dc.typeThesisen_US
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