Grasping the Global: multi-sited Ethnographic market studies

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Grasping_the_global_multi-sited_ethnographic_market_studies.pdf (1.15 MB)

Date

2006

Authors

Kjeldgaard, D.
Faurholt, C. F.
Ger, Güliz

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Abstract

[No abstract available]

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Publisher

Edward Elgar Publishing

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Book Title

Handbook of qualitative research methods in marketing

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http://hdl.handle.net/11693/37912

Published Version (Please cite this version)

https://doi.org/10.4337/9781847204127.00051

Collections

Scholarly Publications - Management

Language

English

Type

Book Chapter