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      • Department of Turkish Literature
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      Transformation of understanding of 'female beauty' in proverbs

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      Author
      Alp Selvi, R.
      Date
      2005
      Source Title
      Milli Folklor
      Print ISSN
      13003984
      Volume
      9
      Issue
      67
      Pages
      82 - 85
      Language
      Turkish
      Type
      Article
      Item Usage Stats
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      Abstract
      With modernization, the proverbs undertaking the mission of cultural transfer in the structure of traditional society have undertaken the function of expressing rapidly changing cultural values by maintaining their structural qualificiations.It is seen that women have a significant situation as both object and target mass in modern industrial advertisements. In this article, it will be discussed whether understanding of woman beauty that seen in proverbs, finds its equivalent in modern urban societies or not.".
      Keywords
      Advertisement
      Media
      Modernization
      Woman
      Permalink
      http://hdl.handle.net/11693/23932
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      • Department of Turkish Literature 270
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