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      • Bilkent Theses
      • Theses - Department of Management
      • Dept. of Management - Master's degree
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      Re-organization of Sümerbank: A Study of strategic responses to environmental change

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      Author(s)
      Erkul, Cihan
      Advisor
      Berkman, Ümit
      Date
      1989
      Publisher
      Bilkent University
      Language
      English
      Type
      Thesis
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      Abstract
      The new economic environment in Turkey after the 1980 reforms posed strategic challenges to firms. The study of these challenges and of the actual responses of firms to these challenges in the form of new strategies may provide interesting case studies for management theory. In this thesis the strategic responses of a state economic enterprise, Sumerbank, to environmental changes are investigated. Sumerbank's strategy, formulated and implemented after 1982, was successful in many respects. However, it was not possible to procure the funds required for modernization investments because of governmental policies. As a result, the new strategy failed to enhance the profitability and viability of Sumerbank.
      Keywords
      Environment
      Environmental Change
      Strategy
      State Economic Enterprises
      Sumerbank
      Permalink
      http://hdl.handle.net/11693/17236
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      • Dept. of Management - Master's degree 318
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