An extension and further validation of a community-based consumer well-being measure
Author
Sirgy, M. J.
Lee, D.
Grzeskowiak, S.
Chebat, J. C.
Johar, J. S.
Hermann, A.
Hassan, S.
Hegazy, I.
Ekici, A.
Webb, D.
Su, C.
Montana, J.
Date
2008Source Title
Journal of Macromarketing
Print ISSN
0276-1467
Electronic ISSN
1552-6534
Publisher
Sage Publications
Volume
28
Issue
3
Pages
243 - 257
Language
English
Type
ArticleItem Usage Stats
119
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views
161
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Abstract
The goal of this study is to extend the research and further validation of Lee and colleagues' measure of community-based consumer well-being. The measure is based on the notion that consumers experience well-being to the extent that they are satisfied with local marketplace experiences related to (1) shopping for desired consumer goods and services in the local area, (2) preparing locally purchased consumer durables for personal use, (3) consuming locally purchased goods and services, (4) owning consumer durables purchased in the local area, (5) using repair and maintenance services in the local area, and (6) using selling, trading-in, and disposal services in the local area. Data were collected from ten localities in nine countries/states (California, Minnesota, Canada, Australia, Spain, Germany, Switzerland, Turkey, Egypt, and China) using the mall intercept method. The data provided support for the predictive/nomological validity of the measure by providing empirical support for the relationship between the consumer well-being construct and other well-being constructs such as life satisfaction.
Keywords
Consumer well-beingConsumer welfare
Transformative consumer research
Marketing and quality of life
Marketing well-being
Macroconsumption