Browsing by Keywords "Public relations"
Now showing items 1-9 of 9
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An analysis of Turkey's telecommunications sector's social responsibility practices online
(Elsevier Ltd, 2015)Rooted in social identity theory, this exploratory study focuses on Turkey's four largest telecommunications companies (Turkcell, Türk Telekom, Avea, and Vodafone) to determine how public relations and corporate social ... -
Bir cumhuriyet kadını: Betül Mardin
(Bilkent University, 2018)Tarihi süreç içerisinde kadının toplumsal yaşamdaki yeri büyük değişiklikler gösterirken, Balkan Harbi ve Birinci Dünya Savaşı ile kadın-erkek oranındaki değişimler, kadınların iş hayatına farklı sorumluluklar yüklenmesine ... -
A conceptual model for public relations in museums
(Emerald Publishing Limited, 2010)Purpose: This paper aims to present a conceptual model for public relations specific to museums. Design/methodology/approach: Based on relevant literature, a contingency model is developed for the public relations practices ... -
Corporate social responsibility and CSR fit as predictors of corporate reputation: a global perspective
(Elsevier Ltd, 2016)This paper reviews the literature for articles that include both the terms corporate social responsibility and reputation in the title and/or abstract. The results of the conceptual analysis reveal that most studies on CSR ... -
Immigrant integration through public relations and public diplomacy: an analysis of the Turkish diaspora in the capital of the European Union
(Routledge, 2014-06)This research focuses on the European Union's (EU) public relations and public diplomacy efforts for immigrant integration. It uncovers the relationship between the EU and leaders of Turkish associations in Brussels, ... -
The online presence of Turkish banks: communicating the softer side of corporate identity
(Elsevier Ltd, 2015)This study tries to understand the process of organizational identity construction and the role of public relations in assisting this process. This study focuses on Turkey's banking sector to understand how organizational ... -
The role of corporate social responsibility in online identity construction: an analysis of Turkey's banking sector
(Elsevier Ltd, 2014)This study focuses on Turkey's banking sector and investigates the role of public relations and corporate social responsibility practices in constructing organizational identities through a thematic content analysis of ... -
Setting the record straight: a comparative analysis of Google’s organizational identity communication versus the media’s portrayal
(Bilkent University, 2020-09)This thesis focuses on how Google uses organizational communication strategies to introduce its organizational identity, products and services in comparison to how mainstream media outlets such as the New York Times and ... -
Türkiye’de telekomünikasyon sektöründe internet üzerinden örgütsel kimlik inşasında kurumsal sosyal sorumluluğun rolü
(Ankara Hacı Bayram Veli Üniversitesi İletişim Fakültesi, 2014)Çalışmada sosyal kimlik teorisi çerçevesinden örgütsel kimliğin inşasına önemli katkı sağlayan halkla ilişkiler ve sosyal sorumluluk uygulamalarına odaklanılmaktadır. Halkla ilişkiler, örgütsel kimliğin inşası ve bunun ...
