Now showing items 1-9 of 9

    • Can we measure service quality? 

      Alpaslan, Can Murat (Bilkent University, 1995)
      Affected by the motto "you cannot improve what you cannot measure" and joining the enthusiasm of TQM movement, service companies are trying to measure their service quality. SERVQUAL is an intrument to measure service ...
    • A case study in marketing-manufacturing interface : Ateş Mobilya 

      Gezer, Melih (Bilkent University, 1994)
      The coordination between Marketing and Manufacturing departments is a key determinant of an organization’s level of competitiveness. The lack of coordination between these two functions can be attributed to various ...
    • A case study: forming an effective quality management system according to ISO 9000 standards 

      Zağyapan, Orhan (Bilkent University, 1995)
      In today's world, companies which adopt themselves to certain internationally recognized standards are one step ahead of their competitors. ISO 9000 Quality System Standards captured the most attention among all. The aim ...
    • A case study: measuring service quality of a private hospital using SERVQUAL method 

      Bostancı, Sibel (Bilkent University, 1995)
      For a long time definitions of quality mostly referred to the manufacturing world, not the service sector. However, today more and more leaders of service organizations are discovering that quality is a critical issue ...
    • Determinants of the marketing-manufacturing interface 

      Akıncı, Hikmet Burcu (Bilkent University, 1993)
      Marketing and manufacturing departments play important roles in day-today implementation of the corporate strategy. The conflicts and interfacial gaps between these two functional departments will impede the successful ...
    • The measurement of service quality: an application of SERVQUAL method 

      Barın, Kardem (Bilkent University, 1995)
      SERVQUAL which calculates the differences between expectations and perceptions of the customers for a specific service is currently the most popular measure of service quality. This study aims to apply SERVQUAL at a ...
    • Quality assurance implementation in TUSAS Aerospace Industries Inc (TAI) 

      Aydogan, Alp I. (Bilkent University, 1993)
      TAI established for F-16 aircraft production, is a unique organization in Turkey. Hiough it is a Turkish company TAI operates within an mtemational cliain in production and manages a Quality Assurance System tliat satisfies ...
    • Robustness of buffer allocation in multi-product multi-batch deterministic flow lines 

      Kurucu, A. Akın (Bilkent University, 1993)
      Today in industry flow lines are not just for a single end product. There is a stochasticity, such that there are various demand scenarios at hand, to be satisfied by the flow line. The performance of the flow line ...
    • Service quality in a commercial bank - a case study 

      Genç, Pelin (Bilkent University, 1995)
      In tlie service sector, in tlie environments where tlie rivalry is very intense and the pioclucts are similar, in order for a firm to have a strong position in the sector with respect to its competitors, delivering quality ...