Kutluay, Kunter2016-01-082016-01-081995http://hdl.handle.net/11693/17703Ankara : The Graduate School of Business Administration of Bilkent Univ., 1995.Thesis (Master's) -- Bilkent University, 1995.Includes bibliographical references leaves 71-74.Competition is the core concept in non-monopolistic markets for a firm’s survival. Competitive strategy is an area of primary concern to managers, depending critically on a subtle understanding of industries and competitors. Action and response characteristics of competitors have been an area of interest suggesting frameworks for further research. This study aims to implement the previous frameworks to the Turkish Medical Imaging Market, to verify the characteristics specific to this market. Basically it seeks to identify the attack behavior that elicits or averts retalitionary responses.vi, 74 leaves, illustrations and tablesEnglishinfo:eu-repo/semantics/openAccessCompetitionAttackRetaliationMedical ImagingHF5438.8.C6 K88 1995Marketing--Competitions.Selling--Competitions.Sales management.Competitive advantage (International trade).Competitive strategy.Marketing research.Organizational behavior.ThesisBILKUTUPB053844