Önal, Banu2016-07-012016-07-012005http://hdl.handle.net/11693/29762Cataloged from PDF version of article.This study examines the act of Culture Jamming on the basis of semiotic theory mainly by Ferdinand de Saussure and Roland Barthes. Accordingly, the analysis based on the examination of existing Culture Jamming examples. Depending on the related issues of Culture Jamming as a social phenomenon, history of advertising, ideology and propaganda are explored. This study also includes practical side that is conducted to a better understanding the act of Culture Jamming.viii, 87 leaves, illustrationsEnglishinfo:eu-repo/semantics/openAccessCulture JammingSubvertisingAdvertisingActivismSemiotic analysis of Culture JammingHF5821 .O53 2005Advertising Social aspects.ThesisBILKUTUPB095477